Understanding The Merchant Processing Account At first blush a merchant account seems quite simple. The
customer
provides the merchant with a credit or debit card and the
merchant
swipes the card through their processing device and the
money shows up
in the merchant's designated checking account in a day or
two. At the
end of the month the merchant uses the month-end processing
statement to
reconcile their charges with their deposits. A merchant processing account is actually no different
from an
unsecured, open-ended, commercial loan - hence the need
for the merchant
to go through a credit review process as part of their
application
package. The actual mechanics behind the system are both interesting
and complex,
even though, for the most part, merchants do not have to
concern
themselves with the technical aspects of the various
relationships.
Most components of the processing system are transparent to
the
merchant, and that is the way it is supposed to seem. If a
merchant has
a problem or enquiry they are advised to contact the NEMS
Customer
Service Advocates who are trained to resolve the technical
and banking
problems and questions that might arise in the course of
transaction
processing. There are generally two banks involved in the merchant
transaction and
both work on behalf of the merchant. The ACQUIRING BANK is
the bank
that actually provides payment to the merchant through their
merchant
processing account. The MERCHANT'S BANK is the bank where
the merchant
does their local banking and is the recipient of the funds
processed
through the merchant's terminal, advanced by the acquiring
bank. When a credit or debit card is processed through a
merchant's terminal
the transaction begins by going to a "front-end processor",
a secure
company that formats the data sent from your terminal so
that it
complies with all the requirements of the federal electronic
banking
system it is about to enter. The front-end processor also
provides the
merchant with the near-instantaneous "approval number"
specific to each
and every transaction. This number signifies the cardholder
has an
adequate open balance on their credit card to cover the
transaction
being processed. (Contrary to popular belief, the approval
number
assigned to a transaction does not "guarantee" a sale or the
validity of
the person tendering the card.) After the data is formatted
it is sent
to a "back-end processor". (Sometimes these are one and the
same, but
many times they are totally different companies.) At the
back end
processor, the funds begin to be transferred through the
federal ACH
(Automated Clearing House). The acquiring bank is notified of the transaction and the
bank makes the
funds available to the merchant, in their designated
checking account.
The customer's card issuing bank is notified of the
transaction and the
card is charged on that end. These are all electronic
transactions that
take from milliseconds to hours to accomplish. The actual
funds are not
delivered to the acquiring bank for many days or weeks. The
acquiring
bank advances the monies to the merchant through their
merchant
processing account. Customer satisfaction as well as merchant/product integrity
is
guaranteed through a system that allows for disputes and
resolutions
called "chargebacks". In most cases, a six month limit is
placed on any
transaction except those where intentional fraud by a
merchant can be
proven. MasterCard and VISA are both card associations that are
the basis for
the entire system, but are really transparent to the
merchant. American Express, Discover, Diners Club and JCB are all
non-bank related
cards that settle through the same processors, but are
generally not
included on the same processing statement as MasterCard and
VISA
transactions. A separate month-end statement is received by
the
merchant for the purposes of reconciliation. Fees paid by the merchant are distributed to all the banks
involved in
the relationship, the processors, as well as the association
involved,
MasterCard or VISA. While this is a quick thumb-nail sketch of the general
merchant credit
cards processing account and the relationships held within,
it is the
easiest way to understand the complexities that are beneath
the
simplistic exterior. Please contact our offices, toll free (800) 526-8172 for
discount rates
and further details. |